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Importance Of Customer Data In Businesses: How To Decipher It For Better Use?

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In the global business world of today, every new day brings forth a new demand for customization by consumers. The marketplaces today are hugely clustered with customers who have diversified preferences depending on gender, income classes, ethnicities, cultures, and religions. From the food and beverage industry to construction, no industry is free from the shackles…

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